G2 Vendor Directory

Branch vs. Upland Localytics

A side-by-side comparison based on G2 review data.

MetricBranch

by Branch

Upland Localytics

by Localytics

Overall rating4.33.9
Review count46418
Ease of use8.69.1
Ease of setup8.38.9
Quality of support8.48.6
Meets requirements8.78.4
NPS56.44444416.666667
Small Business41.5%11.1%
Mid-Market33.7%61.1%
Enterprise24.8%27.8%
Total page views1,009141
Total LLM citations11,400144

Branch

Branch provides reliable deep linking and attribution for every paid, owned, and earned marketing channel. Trusted to maximize the value of their evolving digital strategies, world-class brands like Instacart, Western Union, NBCUniversal, ZocDoc and Sephora rely on Branch to acquire users, retain customers and drive more conversions. Increase team efficiency with Branch. Easily deploy and scale deep linking and campaign measurement across all marketing channels. Deliver better experiences with Branch.

Pros

  • Ease of Use
  • Easy Integrations
  • Tracking Capabilities
  • Customer Support
  • Link Tracking
  • Implementation Ease

Upland Localytics

Upland Localytics is mobile app marketing and analytics software that creates personalized mobile experiences to drive engagement, loyalty, and conversion. The solution is used on billions of devices across more than 20,000 apps, helping leading B2B and B2C companies to connect with their customers on a deeper, more meaningful level through engaging mobile marketing campaigns. Customers love Upland Localytics for its customer loyalty, app experience, deeper ROI. Learn more at www.uplandsoftware.com/localytics/

Pros