Bloom Growth™ vs. Backstory

Bloom Growth is here to help entrepreneurial leadership teams meet their goals, offering a helping hand in nurturing organizational health and leadership skills. We get that every client is unique, with their own dreams, teams, and hurdles. Our ecosystem for growth will ensure wellness and health throughout your organization and get every person functioning like a leader.

Backstory (formerly People.ai) is the Revenue Answers Platform for GTM leaders. Revenue leaders ask the same questions every day: Is this deal real? Where's my risk? What do I focus on next? Backstory gives you straight answers - grounded in 100% of actual revenue activity, not CRM guesses. With more than a decade of training AI models on billions of sales interactions, Backstory connects every signal to the right accounts and opportunities and delivers answers where you already work - whether that's your CRM, Claude, Copilot, or other AI tools you already use.