G2 Vendor Directory

Bing Custom Search API vs. Google Programmable Search Engine

A side-by-side comparison based on G2 review data.

MetricBing Custom Search API

by Microsoft

Google Programmable Search Engine

by Google

Overall rating4.24.5
Review count64162
Ease of use8.89.2
Ease of setup8.69.1
Quality of support8.38.6
Meets requirements8.68.9
NPS42.187570.344828
Small Business54.7%67.3%
Mid-Market14.1%19.8%
Enterprise31.3%13.0%
Total page views645,563
Total LLM citations230264

Bing Custom Search API

Azure Bing Custom Search is an easy-to-use, ad-free custom search tool that lets you deliver the search results you want. Bing Custom Search allows you to select the slices of the web that you want to search over and control the ranking when searching over your targeted web space.

Pros

  • Ease of Use
  • Customization
  • Customizable Search
  • Features
  • Easy Integrations
  • Helpful

Google Programmable Search Engine

Google Programmable Search Engine is a customizable search solution that enables website owners to integrate a tailored search experience directly into their web pages. Leveraging Google's core search technology, it delivers fast and relevant results, enhancing user engagement and satisfaction. Users can define the specific content their search engine indexes, whether it's their own site or a curated collection of external sites, and customize the appearance to align with their website's design. This flexibility allows for a seamless and cohesive user experience.

Pros