G2 Vendor Directory

Benchmark Email vs. Keap

A side-by-side comparison based on G2 review data.

MetricBenchmark Email

by Polaris Software

Keap

by Thryv

Overall rating4.33.9
Review count11932
Ease of use9.08.4
Ease of setup8.98.1
Quality of support8.88.4
Meets requirements8.98.4
NPS55.55555616.129032
Small Business69.2%80.0%
Mid-Market24.8%16.7%
Enterprise6.0%3.3%
Total page views3911,145
Total LLM citations2,5719,352

Benchmark Email

Benchmark Email makes it easy to create professional email campaigns, grow your contact list, and see what's working. For 20+ years, we've helped marketers send great emails without fighting complex software. Here's what you get: - Drag-and-Drop Email Builder: Design mobile-responsive emails without coding. Pick a readymade template or start from scratch, then customize with content blocks, columns, and saved blocks you can reuse. - Sign-Up Forms: Build branded sign-up forms and embed them on any website, or set them up as popups. New contacts get assigned to the right lists automatically.

Pros

  • Ease of Use
  • Features
  • User Interface
  • Automation
  • Customer Support
  • Simple

Keap

Keap is a small business CRM and automation platform designed to grow your profitable business. With Keap, you'll easily capture, organize, track, and nurture all of your leads to increase sales and revenue. The Keap CRM has everything you need to automate your business: lead capture and management, sales automation, marketing automation, email automation and text marketing.

Pros

  • Automation
  • Automation Features
  • Ease of Use
  • Client Relationship Management
  • Automation Efficiency
  • Email Marketing