G2 Vendor Directory

Benchmark Email vs. ActiveCampaign

A side-by-side comparison based on G2 review data.

MetricBenchmark Email

by Polaris Software

ActiveCampaign

by ActiveCampaign

Overall rating4.34.4
Review count11914,827
Ease of use9.08.5
Ease of setup8.98.3
Quality of support8.88.7
Meets requirements8.98.9
NPS55.55555663.188467
Small Business69.2%92.0%
Mid-Market24.8%7.1%
Enterprise6.0%0.9%
Total page views39112,380
Total LLM citations2,571171,147

Benchmark Email

Benchmark Email makes it easy to create professional email campaigns, grow your contact list, and see what's working. For 20+ years, we've helped marketers send great emails without fighting complex software. Here's what you get: - Drag-and-Drop Email Builder: Design mobile-responsive emails without coding. Pick a readymade template or start from scratch, then customize with content blocks, columns, and saved blocks you can reuse. - Sign-Up Forms: Build branded sign-up forms and embed them on any website, or set them up as popups. New contacts get assigned to the right lists automatically.

Pros

  • Ease of Use
  • Features
  • User Interface
  • Automation
  • Customer Support
  • Simple

ActiveCampaign

ActiveCampaign is the autonomous marketing platform built to transform how marketers, agencies, and business owners work. Use Active Intelligence to power goal-aware automations and orchestrate personalized experiences across email, SMS, and WhatsApp. Effortlessly integrate with 1000+ apps, uncover deep performance insights, and optimize your workflows so you win every day. - Autonomous marketing Built on the foundation of marketing automation, fuel your marketing strategy and customer journeys with AI-driven execution, optimization, and insight at every step.

Pros

  • Ease of Use
  • Automation
  • Automations
  • Automation Features
  • Features
  • Email Marketing