ArcGIS Business Analyst vs. ArcGIS Online

See people and opportunities clearly using ArcGIS Business Analyst. ArcGIS Business Analyst helps you make smarter market planning, site selection, and customer segmentation decisions. By combining demographic, lifestyle, behavioral, and spending data, maps, and reports with location-driven intelligence, you can identify under-performing markets, pinpoint the right growth sites, find where your target customers live, and share the market research across your organization.

Connect people, locations, and data using interactive maps created with ArcGIS Online. Quickly create maps by dropping in your spreadsheet and mashing it up with other location data included in ArcGIS Online. Apply Smart Mapping styles to make your data visually stunning and use intuitive analysis tools to deliver location intelligence. Add valuable context to your data by combining it with Esri’s demographic and lifestyle data. Work collaboratively with your colleagues to build maps and apps. Instantly share your maps and apps with anyone, anywhere.