Apple Search Ads vs. Trellis
A side-by-side comparison based on G2 review data.
| Metric | Apple Search Ads | Trellis |
|---|---|---|
| Overall rating | 4.2 | 4.1 |
| Review count | 20 | 14 |
| Ease of use | 8.7 | 9.3 |
| Ease of setup | 8.4 | 10.0 |
| Quality of support | 8.0 | 9.0 |
| Meets requirements | 8.5 | 9.2 |
| NPS | 40 | 35.714286 |
| Small Business | 60.0% | 64.3% |
| Mid-Market | 35.0% | 21.4% |
| Enterprise | 5.0% | 14.3% |
| Total page views | 153 | 368 |
| Total LLM citations | 498 | 1,988 |
Apple Search Ads
Apple's Search Ads is way of giving app publishers paid access to the top spot in app store search results. The ad appears on the top/top left on the App Store search result pages with a blue-tinted background. Apple's iTunes app store search advertising is one of the most overlooked user acquisition channels for iOS apps.
Trellis
Trellis offers an eCommerce merchandising solution that leverages historical performance data to implement and manage advertising, pricing, content, and promotions. Trellis helps brands boost advertising profitability and growth, continuously optimizes content for organic growth and conversion rates, and grows profit margins with fully automated dynamic pricing functionality. By integrating vital merchandising tactics, they deliver integrated campaign management to profitably grow on Amazon and Walmart.