G2 Vendor Directory

Amazon Marketing Cloud vs. Snowflake

A side-by-side comparison based on G2 review data.

MetricAmazon Marketing Cloud

by Amazon

Snowflake

by Snowflake, Inc.

Overall rating4.44.6
Review count76762
Ease of use8.89.2
Ease of setup8.89.1
Quality of support9.28.9
Meets requirements9.09.3
NPS64.86486573.876404
Small Business39.5%13.1%
Mid-Market40.8%44.9%
Enterprise19.7%42.1%
Total page views1144,830
Total LLM citations22628,559

Amazon Marketing Cloud

Amazon Marketing Cloud (AMC) is a secure, privacy-safe, and cloud-based clean room solution, in which advertisers can easily perform analytics across pseudonymized signals, including Amazon Ads signals as well as their own inputs.

Pros

    Snowflake

    Snowflake makes enterprise AI easy, efficient and trusted. Thousands of companies around the globe, including hundreds of the world’s largest, use Snowflake’s AI Data Cloud to share data, build applications, and power their business with AI. The era of enterprise AI is here. Learn more at snowflake.com (NYSE: SNOW).

    Pros

    • Ease of Use
    • Features
    • Data Management
    • Scalability
    • Integrations
    • Performance