G2 Vendor Directory

Amazon Marketing Cloud vs. Google Ads Data Hub

A side-by-side comparison based on G2 review data.

MetricAmazon Marketing Cloud

by Amazon

Google Ads Data Hub

by Google

Overall rating4.44.4
Review count7645
Ease of use8.88.3
Ease of setup8.88.8
Quality of support9.28.5
Meets requirements9.08.6
NPS64.86486561.363636
Small Business39.5%55.6%
Mid-Market40.8%40.0%
Enterprise19.7%4.4%
Total page views114101
Total LLM citations226152

Amazon Marketing Cloud

Amazon Marketing Cloud (AMC) is a secure, privacy-safe, and cloud-based clean room solution, in which advertisers can easily perform analytics across pseudonymized signals, including Amazon Ads signals as well as their own inputs.

Pros

    Google Ads Data Hub

    Tailor your marketing measurement approach to your unique business needs. Ads Data Hub enables customized analysis that aligns with your specific business objectives, while respecting user privacy and upholding Google’s high standards of data security.

    Pros

    • Privacy
    • Attribution Management
    • Secure Sharing