G2 Vendor Directory

Amazon Video Ads vs. AdRoll ABM (Formerly RollWorks)

A side-by-side comparison based on G2 review data.

MetricAmazon Video Ads

by Amazon

AdRoll ABM (Formerly RollWorks)

by NextRoll

Overall rating4.44.3
Review count15660
Ease of use9.08.7
Ease of setup7.98.6
Quality of support8.79.1
Meets requirements8.88.6
NPS46.66666749.467275
Small Business66.7%27.4%
Mid-Market20.0%57.9%
Enterprise13.3%14.7%
Total page views861,457
Total LLM citations639,026

Amazon Video Ads

Video ads empower you to tell stories and make emotional connections with customers throughout their decision journeys.

Pros

  • Content Creation

AdRoll ABM (Formerly RollWorks)

AdRoll is a connected advertising platform designed to assist growth-oriented marketers in navigating the complexities of digital advertising. This software solution provides a comprehensive suite of tools that empower mid-sized businesses to transform intricate marketing challenges into clear strategies that drive customer engagement and conversion. By leveraging advanced artificial intelligence, AdRoll streamlines the advertising process, enabling users to focus on achieving their business goals.

Pros

  • Ease of Use
  • Audience Targeting
  • Targeting
  • Intent Data
  • Customer Support
  • Helpful