G2 Vendor Directory

Amazon Sponsored Ads vs. BigSpy

A side-by-side comparison based on G2 review data.

MetricAmazon Sponsored Ads

by Amazon

BigSpy

by BigMData International PTE. LTD.

Overall rating4.34.6
Review count81652
Ease of use8.89.0
Ease of setup9.08.8
Quality of support8.48.9
Meets requirements8.89.0
NPS5275.116641
Small Business59.3%90.0%
Mid-Market30.9%7.8%
Enterprise9.9%2.2%
Total page views2282,791
Total LLM citations5706,649

Amazon Sponsored Ads

Sponsored ads—such as Sponsored Products and Sponsored Brands (formerly known as Headline Search Ads)—allow you to reach Amazon customers as they research and discover products. Ads appear on search results pages and relevant product pages, directing customers to your product detail page or Store.

Pros

  • Ease of Use
  • Collaboration
  • Helpful
  • Interface Usability
  • Cost Saving
  • Implementation Ease

BigSpy

BigSpy is a web-based advertisement spy tool designed to help businesses and individuals draw creative inspirations for marketing campaigns. The platform comprises a database of a variety of ads, allowing teams to search ads using various filters.

Pros