G2 Vendor Directory

Amazon Display Ads vs. Zeta Marketing Platform

A side-by-side comparison based on G2 review data.

MetricAmazon Display Ads

by Amazon

Zeta Marketing Platform

by Zeta Global

Overall rating4.44.0
Review count32117
Ease of use9.38.0
Ease of setup9.27.9
Quality of support8.88.2
Meets requirements8.88.2
NPS54.8387131.578947
Small Business56.3%16.5%
Mid-Market34.4%45.2%
Enterprise9.4%38.3%
Total page views1281,324
Total LLM citations20315,082

Amazon Display Ads

Use relevant audiences, customizable creatives, and actionable insights to deliver your message to the right customers—on Amazon sites, apps, devices, and third-party sites.

Pros

  • Ease of Use
  • Targeting
  • Simple
  • Helpful
  • Affordable
  • Reporting

Zeta Marketing Platform

Zeta Global (NYSE: ZETA) is the AI Marketing Cloud that leverages advanced artificial intelligence and trillions of consumer signals to make it easier for marketers to acquire, grow, and retain customers more efficiently. Through the Zeta Marketing Platform (ZMP), our vision is to make sophisticated marketing simple by unifying identity, intelligence, and omnichannel activation into a single platform – powered by one of the industry’s largest proprietary databases and AI.

Pros

  • Ease of Use
  • Customer Support
  • Features
  • Helpful
  • Performance Results
  • User Interface