G2 Vendor Directory

Altitude vs. Roku OneView (formerly Dataxu)

A side-by-side comparison based on G2 review data.

MetricAltitude

by Altitude Digital

Roku OneView (formerly Dataxu)

by Roku

Overall rating4.13.8
Review count2186
Ease of use7.17.5
Ease of setup6.27.4
Quality of support7.98.6
Meets requirements8.18.0
NPS35.2941188.235294
Small Business4.8%31.8%
Mid-Market28.6%41.2%
Enterprise66.7%27.1%
Total page views32152
Total LLM citations37712

Altitude

Altitude delivers leading Video SSP advertising technology, enabling premium publishers to enhance monetization.

Pros

  • Ease of Use
  • Video Quality

Roku OneView (formerly Dataxu)

A single platform for marketers and content owners to reach more cord-cutters of any platform and measure performance using TV identity data from the No. 1 TV streaming platform in the US to manage to advertise. Advertisers can manage their entire campaigns – including OTT, linear TV, omnichannel, and more – all in one place, and can reach four in five homes in America with OneView Ad Platform.

Pros