ALEX Decision Support vs. Forma

ALEX is a benefits decision support software solution designed to assist employees in understanding and utilizing their benefits with confidence. Developed by Jellyvision, a company with over 30 years of experience in combining behavioral science with a conversational approach, ALEX simplifies complex benefits topics, making them accessible and easy to navigate for users. Targeted primarily at employers, brokers, and carriers, ALEX serves as a vital tool for organizations looking to enhance their employees' benefits experience.

Companies spend millions annually on employee benefits that employees neither value nor regularly use. Founded in 2017, Forma set out to build a better model by challenging traditional one-size-fits-all approaches. Forma’s flexible benefits software helps companies offer competitive benefits packages while reducing costs and inefficiencies, by giving employees more choice and flexibility in how they spend their benefit allowances. The platform also saves HR professionals countless hours managing and supporting various point solutions.