G2 Vendor Directory

AdRoll vs. RTB House

A side-by-side comparison based on G2 review data.

MetricAdRoll

by NextRoll

RTB House

by RTB House

Overall rating4.14.4
Review count80715
Ease of use8.58.6
Ease of setup8.68.8
Quality of support8.38.7
Meets requirements8.58.5
NPS36.98979653.333333
Small Business56.7%33.3%
Mid-Market35.5%60.0%
Enterprise7.8%6.7%
Total page views2,729243
Total LLM citations12,3931,455

AdRoll

AdRoll is a connected advertising platform designed to assist growth-oriented marketers in navigating the complexities of digital advertising. This comprehensive solution provides users with powerful artificial intelligence capabilities, flexible campaign management tools, and seamless integrations, all aimed at converting clicks into customers. By offering a full-funnel performance approach, AdRoll empowers mid-sized businesses to streamline their marketing efforts and achieve measurable results across various channels.

Pros

  • Ease of Use
  • Ad Management
  • Campaign Management
  • Easy Setup
  • Customer Support
  • Targeting

RTB House

RTB House is a next-generation performance demand-side platform (DSP) that uses proprietary Deep Learning AI algorithms to help brands grow. The company is the market leader in driving performance using Deep Learning across the entire purchase funnel. Founded in 2012 and now operating in 90+ markets, RTB House has always been private-by-design. It embraces first-party advertising and a relentless approach to innovation.

Pros

  • Customer Support
  • Performance Results
  • Results Performance
  • Results
  • Team Helpfulness
  • Helpful