G2 Vendor Directory

AdRoll vs. Convertful

A side-by-side comparison based on G2 review data.

MetricAdRoll

by NextRoll

Convertful

by Convertful

Overall rating4.14.9
Review count80769
Ease of use8.59.8
Ease of setup8.69.8
Quality of support8.39.5
Meets requirements8.59.7
NPS36.98979690.769231
Small Business56.7%97.1%
Mid-Market35.5%2.9%
Enterprise7.8%0.0%
Total page views2,72930
Total LLM citations12,39324

AdRoll

AdRoll is a connected advertising platform designed to assist growth-oriented marketers in navigating the complexities of digital advertising. This comprehensive solution provides users with powerful artificial intelligence capabilities, flexible campaign management tools, and seamless integrations, all aimed at converting clicks into customers. By offering a full-funnel performance approach, AdRoll empowers mid-sized businesses to streamline their marketing efforts and achieve measurable results across various channels.

Pros

  • Ease of Use
  • Ad Management
  • Campaign Management
  • Easy Setup
  • Customer Support
  • Targeting

Convertful

SaaS toolkit to acquire subscribers and leads using smart behavior-based sign-up forms. Create subscription forms in minutes using convenient drag and drop builder. No coding needed.

Pros

  • Marketing Automation
  • Easy Setup
  • Customization
  • Email Management
  • Efficiency
  • Affordable