G2 Vendor Directory

AdRoll ABM (Formerly RollWorks) vs. Intentsify

A side-by-side comparison based on G2 review data.

MetricAdRoll ABM (Formerly RollWorks)

by NextRoll

Intentsify

by Intentsify

Overall rating4.34.4
Review count66044
Ease of use8.78.8
Ease of setup8.68.9
Quality of support9.19.2
Meets requirements8.68.9
NPS49.46727561.363636
Small Business27.4%22.7%
Mid-Market57.9%56.8%
Enterprise14.7%20.5%
Total page views1,457670
Total LLM citations9,0263,057

AdRoll ABM (Formerly RollWorks)

AdRoll is a connected advertising platform designed to assist growth-oriented marketers in navigating the complexities of digital advertising. This software solution provides a comprehensive suite of tools that empower mid-sized businesses to transform intricate marketing challenges into clear strategies that drive customer engagement and conversion. By leveraging advanced artificial intelligence, AdRoll streamlines the advertising process, enabling users to focus on achieving their business goals.

Pros

  • Ease of Use
  • Audience Targeting
  • Targeting
  • Intent Data
  • Customer Support
  • Helpful

Intentsify

Intentsify provides B2B organizations with the most accurate, comprehensive buyer-intent intelligence in the market today, and solutions to act on that intelligence. Intentsify’s AI-powered solutions empower marketers to turn buying signals into pipeline through customized advertising and lead generation programs. Combining an unrivaled portfolio of data sources and an industry-leading media ecosystem, Intentsify enables full-funnel go-to-market programs for revenue acceleration. Learn more at intentsify.io.

Pros