G2 Vendor Directory

Adobe Audience Manager vs. Decentriq

A side-by-side comparison based on G2 review data.

MetricAdobe Audience Manager

by Adobe

Decentriq

by Decentriq

Overall rating4.04.5
Review count2819
Ease of use7.98.5
Ease of setup7.88.4
Quality of support7.99.7
Meets requirements8.58.7
NPS3273.684211
Small Business21.4%11.1%
Mid-Market10.7%33.3%
Enterprise67.9%55.6%
Total page views130186
Total LLM citations431288

Adobe Audience Manager

Adobe Audience Manager is the DMP offering within the Adobe Marketing Cloud, and the leading DMP in the market according to the latest report from Forrester. With Adobe Audience Manager, marketers (publishers and advertisers) can build unique audience profiles and view them holistically (360 customer view) across all business units. Key features include integration of online and offline data from every imaginable source (1st, 2nd, and 3rd party data) to deliver a unified view of audiences to targeting and personalization platforms – website, search, and display.

Pros

    Decentriq

    Decentriq is a data collaboration platform where secure, technology-enforced data clean rooms unlock the value of sensitive data while ensuring full compliance and privacy.

    Pros

    • Customer Support
    • Ease of Use
    • User Interface
    • Easy Setup
    • Integrations
    • Privacy