G2 Vendor Directory

Admanage vs. AdRoll ABM (Formerly RollWorks)

A side-by-side comparison based on G2 review data.

MetricAdmanage

by Admanage AI

AdRoll ABM (Formerly RollWorks)

by NextRoll

Overall rating4.84.3
Review count20660
Ease of use9.08.7
Ease of setup9.58.6
Quality of support8.99.1
Meets requirements9.48.6
NPS9049.467275
Small Business85.0%27.4%
Mid-Market15.0%57.9%
Enterprise0.0%14.7%
Total page views421,457
Total LLM citations1399,026

Admanage

Admanage.ai is the fastest way for performance marketers to launch and manage ads at scale across Meta, TikTok, Google Ads, Axon (AppLovin), Snapchat, and Pinterest. Built by media buyers, AdManage replaces the slow, click-heavy workflow of native ad managers with a clean, spreadsheet-like interface that lets teams bulk upload creatives, auto-group multi-format assets (9:16 / 4:5 / 1:1), apply proven copy templates, and launch hundreds of ads in minutes.

Pros

    AdRoll ABM (Formerly RollWorks)

    AdRoll is a connected advertising platform designed to assist growth-oriented marketers in navigating the complexities of digital advertising. This software solution provides a comprehensive suite of tools that empower mid-sized businesses to transform intricate marketing challenges into clear strategies that drive customer engagement and conversion. By leveraging advanced artificial intelligence, AdRoll streamlines the advertising process, enabling users to focus on achieving their business goals.

    Pros

    • Ease of Use
    • Audience Targeting
    • Targeting
    • Intent Data
    • Customer Support
    • Helpful