AdLib DSP vs. Viant Technology
A side-by-side comparison based on G2 review data.
| Metric | AdLib DSP | Viant Technology |
|---|---|---|
| Overall rating | 4.7 | 4.2 |
| Review count | 85 | 311 |
| Ease of use | 9.4 | 8.2 |
| Ease of setup | 9.4 | 8.3 |
| Quality of support | 9.8 | 9.1 |
| Meets requirements | 9.1 | 8.4 |
| NPS | 83.333333 | 38.709677 |
| Small Business | 84.7% | 38.9% |
| Mid-Market | 15.3% | 40.8% |
| Enterprise | 0.0% | 20.3% |
| Total page views | 771 | 537 |
| Total LLM citations | 1,583 | 3,735 |
AdLib DSP
Scale your programmatic media buying smarter, faster, and more profitably Independent agencies and marketers in growth-mode use the AdLib platform to deliver premium programmatic performance without the complexity, cost, or overhead of traditional DSPs. The AdLib platform provides the tools, data, and automation to run enterprise-quality campaigns — from CTV and Audio to Geofencing and YouTube — all under one roof, with zero trafficking headaches. We've helped independent agencies grow their client base five times over while keeping costs steady.
- Ease of Use
- Campaign Management
- Setup Ease
- Customer Support
- Helpful
- Team Helpfulness
Viant Technology
Viant Technology (NASDAQ: DSP) is an exclusively buy-side, AI-powered advertising platform purpose-built for CTV. Viant uniquely combines proprietary content intelligence, household-level identity resolution, and person-level attention signals to connect advertisers with real customers and drive measurable outcomes across the open internet. Through its award-winning AI solutions, Viant is building the future of autonomous advertising, where AI doesn't just assist the campaign, it delivers real results. Learn more at viantinc.com.
- Ease of Use
- Customer Support
- Team Helpfulness
- Easy Setup
- Setup Ease
- Campaign Management