G2 Vendor Directory

AdButler vs. Google Ad Manager

A side-by-side comparison based on G2 review data.

MetricAdButler

by SparkLIT

Google Ad Manager

by Google

Overall rating4.54.2
Review count64236
Ease of use9.18.1
Ease of setup8.88.0
Quality of support9.27.5
Meets requirements9.28.8
NPS64.51612942.241379
Small Business87.5%37.1%
Mid-Market12.5%41.8%
Enterprise0.0%21.1%
Total page views241395
Total LLM citations1,5412,764

AdButler

AdButler is a comprehensive AdTech platform with a host of solutions for enterprise and SMB clients. We are a one-stop-shop for publishers, networks and marketers to realize their digital advertising potential. Some of AdButlers solutions include: Display Ad Server Manage your digital display advertising with robust campaign management, publisher management, targeting, scheduling and analytics. Self Serve Market Place Create your own self-serve market place and allow advertisers to buy advertising directly on your website with their credit card.

Pros

  • Ease of Use
  • Advertising
  • Customer Support
  • Easy Integrations
  • Easy Setup
  • Targeting

Google Ad Manager

DoubleClick for Publishers is a complete ad revenue engine that helps publishers capture the full value of every impression across demand sources and channels. Seamless integration with DoubleClick Ad Exchange provides instant connection to millions of quality advertisers, while the natively integrated sales management platform streamlines operations for maximized sales at minimized costs.

Pros