ActiveDEMAND vs. Fin

You're there for families. We're here for you. ActiveDEMAND is the Customer Acquisition and Engagement Platform for Senior Living. Built for multi-community operators and the agencies that serve them, it brings marketing and sales automation into one system, so your teams can answer every inquiry, follow up until move-in, and grow occupancy faster. Every inquiry answered, every move-in tracked. ActiveDEMAND tracks every interaction along the buyer's journey, including the caregivers and family members who influence the decision, and shows you the touchpoints that lead to move-ins.

Fin is an AI Agent that helps CX teams deliver instant, accurate, & personalized experiences on any channel, in over 45 languages, 24/7. It is the highest-performing customer agent on the market, resolving 76% of queries on average across 12K+ customers, including highly complex, multi-step cases like refunds, account changes, or subscription issues. Fin connects into business systems, pulls customer data, and takes action in those systems – automatically resolving queries without needing a human.