G2 Vendor Directory

Act-On vs. D&B Rev.Up ABX

A side-by-side comparison based on G2 review data.

MetricAct-On

by Act-On Software

D&B Rev.Up ABX

by Dun & Bradstreet

Overall rating4.14.4
Review count1,071108
Ease of use8.38.6
Ease of setup8.08.3
Quality of support8.98.9
Meets requirements8.48.7
NPS41.45631162.037037
Small Business39.0%31.8%
Mid-Market49.4%41.1%
Enterprise11.6%27.1%
Total page views974265
Total LLM citations4,432461

Act-On

Act-On Software is a Marketing Automation Platform that provides solutions to empower marketers to engage marketing targets at every step of the customer lifecycle. Act-On makes customer data actionable so marketers can dream big and build smart, effective marketing automation programs to grow their businesses and generate higher customer lifetime value – all with the fastest time-to-value. Get a Demo: https://act-on.com/demo/ Act-On empowers marketers to: • Grow and expand their businesses at scale through B2B demand generation, B2C sales and transactions, and customer marketing features.

Pros

  • Ease of Use
  • Customer Support
  • Email Marketing
  • Email Management
  • Integrations
  • Helpful

D&B Rev.Up ABX

D&B Rev.Up ABX is an open RevTech platform designed to help marketing and sales teams grown revenue by consolidating accounts, contacts, campaigns, and sales plays. With D&B Rev.Up ABX, you get the power to: •Learn: with a full view of buyers and customers, better understand their behavior, their journeys, and when they're likely to buy •Target: With AI-driven insights, prioritize the audiences most likely to buy - or customers at risk of leaving •Engage: Turn on and run personalized, data-backed campaigns in the channels where your buyers and customers are most likely to respond •Win:

Pros

  • Data Accuracy
  • Audience Targeting
  • Targeting
  • Insights
  • Analytics
  • Efficiency