G2 Vendor Directory

360 SMS APP vs. Omnisend

A side-by-side comparison based on G2 review data.

Metric360 SMS APP

by 360SMS App

Omnisend

by Omnisend

Overall rating4.74.6
Review count811,254
Ease of use9.39.2
Ease of setup8.99.2
Quality of support9.59.2
Meets requirements9.49.0
NPS78.7573.019802
Small Business60.3%89.9%
Mid-Market33.3%9.1%
Enterprise6.4%0.9%
Total page views4293,366
Total LLM citations1,08023,890

360 SMS APP

360 SMS App is a fully Salesforce- and Zoho-native, AI-powered messaging solution built to elevate digital engagement across 15+ communication channels. Trusted by 60k+ users across 100+ countries, 360 SMS has been helping businesses connect better for over a decade, with a 4.98/5 AppExchange rating backed by 1,200+ reviews. The app enables businesses to manage one-on-one conversations, bulk messaging, automated drips, surveys, and AI chatbots—directly within Salesforce records.

Pros

  • Salesforce Integration
  • User-Friendly
  • Ease of Use
  • Intuitive

Omnisend

Omnisend is an email and SMS marketing automation platform built for ecommerce from day one. Founded in 2014, it came from a simple observation: mid-sized merchants had the data to personalize, but not the tools. Every feature — from segmentation to automation to reporting — is designed around how online stores actually work. More than 150,000 online brands use Omnisend to turn customer behavior into revenue on autopilot, returning an average of $79 for every $1 spent.* You will find this platform refreshingly boring, in the best way possible.

Pros

  • Ease of Use
  • Helpful
  • Customer Support
  • Email Marketing
  • Automation
  • Intuitive