G2 Vendor Directory

360 SMS APP vs. Iterable

A side-by-side comparison based on G2 review data.

Metric360 SMS APP

by 360SMS App

Iterable

by Iterable

Overall rating4.74.4
Review count81840
Ease of use9.38.6
Ease of setup8.98.1
Quality of support9.59.0
Meets requirements9.48.7
NPS78.7561.426844
Small Business60.3%27.2%
Mid-Market33.3%55.8%
Enterprise6.4%17.0%
Total page views4292,400
Total LLM citations1,08014,962

360 SMS APP

360 SMS App is a fully Salesforce- and Zoho-native, AI-powered messaging solution built to elevate digital engagement across 15+ communication channels. Trusted by 60k+ users across 100+ countries, 360 SMS has been helping businesses connect better for over a decade, with a 4.98/5 AppExchange rating backed by 1,200+ reviews. The app enables businesses to manage one-on-one conversations, bulk messaging, automated drips, surveys, and AI chatbots—directly within Salesforce records.

Pros

  • Salesforce Integration
  • User-Friendly
  • Ease of Use
  • Intuitive

Iterable

Iterable is the AI customer engagement platform built for enterprise scale, loved by teams, and trusted by global brands like Priceline, Fabletics, Blockchain, and Box. It transforms data into action, powering intelligent, personalized experiences across every channel to drive measurable growth. Iterable gives teams the speed to move, the governance to stay in control, and the flexibility to continuously optimize performance at scale. With Iterable, customer engagement isn’t just a tactic—it’s a growth engine. Learn more at www.iterable.com.

Pros

  • Ease of Use
  • Customer Support
  • Intuitive
  • Helpful
  • Automation
  • Personalization