BarTender
Reviews
Star rating
Rank in Label Printing
Pros and cons
Pros
Cons
Traffic & LLM citations
Source: G2 review data
Winning from
Losing to
Key stats
Adoption by company size
| Segment | Share of reviews |
|---|---|
| Small Business | 31.8% |
| Mid-Market | 50.0% |
| Enterprise | 18.2% |
Quarterly history
| Quarter | Reviews | Star rating |
|---|---|---|
| 2025 Q4 | 4 | 4.9 |
| 2026 Q1 | 5 | 4.1 |
| 2026 Q2 | 4 | 4.9 |
| 2026 Q3 | 3 | 4.3 |
Satisfaction ratings
What reviewers say
Familiar Layout Makes Label Creation Easy with Minimal Training
“I like that it has a familiar layout, similar to many labeling and artwork creation tools on the market. With just a little training, it’s fairly easy to get started and begin creating labels.”
Easy to Use, Feature-Rich Label Creation
“The ease of use and the amount of features and capabilities in creating labels”
Effortless Label Automation with BarTender
“I really like BarTender's Integration Builder and Administration Console, which make managing tasks more efficient. The easy UI helps with a better understanding and smooth working experience. With minimal guidance, I found the initial setup very easy to complete. Also, I appreci”