Persona
Reviews
Star rating
Rank in Age Verification
Pros and cons
Pros
- Ease of Use
- ID Verification
- User Experience
- Onboarding
- Verification
- Customer Support
Cons
- Verification Issues
- Poor Reporting
- Poor Usability
- Expensive
- Data Inaccuracy
- Data Privacy
Traffic & LLM citations
Source: G2 review data
Winning from
Losing to
Key stats
Adoption by company size
| Segment | Share of reviews |
|---|---|
| Small Business | 76.6% |
| Mid-Market | 14.9% |
| Enterprise | 8.5% |
Quarterly history
| Quarter | Reviews | Star rating |
|---|---|---|
| 2024 Q4 | 3 | 4.8 |
| 2025 Q2 | 2 | 0.0 |
| 2025 Q3 | 1 | 4.0 |
| 2025 Q4 | 1 | 4.5 |
| 2026 Q1 | 1 | 5.0 |
| 2026 Q2 | 1 | 5.0 |
| 2026 Q3 | 3 | 1.7 |
Satisfaction ratings
What reviewers say
Reliable Identity Verification with Excellent Startup Support
“Persona has been reliable, flexible, and straightforward to integrate into our GrowWise digital onboarding process. It allows us to incorporate identity verification and AML-related checks directly into the investor journey. We have also been very pleased with the responsiveness ”
A End User Review (and real person's) of Persona's Offering
“My only experience with Persona is being locked out of the service I'd paid for because I'm unable to verify my identity. I understand companies need to verify in order to abide by data privacy and other similar kinds of registration but I'm currently unable to use my Claude lice”
Secure and Supportive Identity Verification
“I really like Persona's start-up program because it allows development without incurring any cost. Their customer service is amazing, very warm, supportive, and understanding.”