
mFilterIt
Reviews
Star rating
Rank in Click Fraud
Pros and cons
Pros
- Fraud Detection
- Insights
- Customer Support
- Reliability
- Reporting
- Real-time Detection
Cons
- Fraud Management
- Poor Interface Design
- Dashboard Issues
- Poor Usability
- Limited Features
- Expensive
Traffic & LLM citations
Source: G2 review data
Key stats
Adoption by company size
| Segment | Share of reviews |
|---|---|
| Small Business | 22.5% |
| Mid-Market | 52.5% |
| Enterprise | 25.0% |
Quarterly history
| Quarter | Reviews | Star rating |
|---|---|---|
| 2025 Q2 | 18 | 4.6 |
| 2026 Q3 | 5 | 4.1 |
Satisfaction ratings
What reviewers say
Mfilter Blocks Junk Installs and Delivers Deep Fraud Insights
“Mfilter is an amazing tool. They helped us block crores of junk installs and identified lakhs of users to get into Zepto. They also provide detailed insights into different types of fraud, which helps the brand scale while protecting its reputation. Mfilter’s tools have helped us”
Powerful Tool for Ad Fraud Detection, But Needs Smoother Onboarding & UX
“Robust ad fraud detection and transparency tools Real-time analytics and deep insights into media spends Helpful customer success team that explains metrics well Comprehensive dashboard once you understand it”
A Game-Changer in Digital Ad Transparency
“What I like best about mFilterIt is its comprehensive and real-time ad fraud detection capabilities. The platform offers deep insights into traffic quality and helps ensure that our digital campaigns reach genuine users, which significantly boosts ROI. Its intuitive dashboard and”