G2 Vendor Directory

AppFolio

#1 in Real Estate Marketing

Santa Barbara, CA

2

Products on G2

1,383

Total reviews

4.6

Avg. star rating

  • AppFolio ranks #1 in Real Estate Marketing.
  • Reviews across AppFolio's portfolio grew 53.1% quarter-over-quarter.
  • AppFolio's 2 products span 6 categories on G2.
  • Small Business is the largest segment among reviewers, at 84.3%.

Traffic & LLM citations

Monthly G2.com page views and citations by AI answer engines, summed across AppFolio's products.

Page views and citations · AppFolio

Source: G2 review data

Winning from

Based on reviewers who said they switched from another vendor's product.

1

Yardi

65 switched
2

Realpage

27 switched
3

Intuit

21 switched
4

Buildium

21 switched
5

London Computer Systems (LCS)

17 switched

Losing to

Based on reviewers of other products who said they switched from AppFolio.

1

Agora

18 switched
2

Entrata, Inc.

13 switched
3

Vantaca

12 switched
4

Rentvine

10 switched
5

Yardi

9 switched

Key stats

+53.1%

#1

6

Small Business

2006

1,799

Santa Barbara, CA

Adoption by company size

SegmentShare of reviews
Small Business84.3%
Mid-Market14.9%
Enterprise0.8%

Quarterly history

QuarterTotal reviewsAvg. rating
2024 Q4974.8
2025 Q1214.7
2025 Q2684.7
2025 Q3264.5
2025 Q42174.6
2026 Q11164.6
2026 Q2984.5
2026 Q31504.6