G2 Vendor Directory

Zuko Analytics vs. Exatom

A side-by-side comparison based on G2 review data.

MetricZuko Analytics

by Formisimo

Exatom

by Exatom

Overall rating4.74.7
Review count2046
Ease of use8.98.9
Ease of setup9.39.0
Quality of support9.69.8
Meets requirements9.09.3
NPS84.21052679.545455
Small Business50.0%31.1%
Mid-Market30.0%48.9%
Enterprise20.0%20.0%
Total page views90241
Total LLM citations96123

Zuko Analytics

Zuko Analytics is a specialist form analytics and session replay platform operated by Formisimo Ltd. Zuko helps organisations understand where and why users abandon online forms and checkouts using field-level behavioural analytics, session replay and AI-powered analysis. Zuko replaced the original Formisimo analytics platform.

Pros

  • Ease of Use
  • Customer Support
  • Analytics
  • Features
  • Easy Setup
  • Insights

Exatom

Unlock the Hidden Conversion Potential of Your Online Forms and Check-Out. And increase form completion by +20%. An immediate contribution to your Marketing ROI. FORM ANALYTICS | REAL-TIME MONITORING | SMART TOOLTIPS | ABANDONMENT RECOVERY | CONSULTANCY Exatom helps you turn more visitors into leads and sales. By revealing exactly why users abandon your web forms and check-outs—and what to do about it. Most marketers focus all their effort on getting traffic to forms. But they overlook the moment that matters most: the form itself. That’s where most conversions are lost.

Pros

  • Helpful
  • Insights
  • Ease of Use
  • Analytics
  • Conversion Optimization
  • Customer Support