G2 Vendor Directory

Zoho Campaigns vs. Pipedrive

A side-by-side comparison based on G2 review data.

MetricZoho Campaigns

by Zoho

Pipedrive

by Pipedrive

Overall rating4.34.3
Review count1,0435,102
Ease of use8.78.9
Ease of setup8.78.8
Quality of support8.68.6
Meets requirements8.98.7
NPS53.51966951.602896
Small Business79.5%74.9%
Mid-Market17.7%21.7%
Enterprise2.8%3.3%
Total page views8958,715
Total LLM citations22,188106,081

Zoho Campaigns

Zoho Campaigns is a multichannel marketing platform that helps you create, personalize, automate, and measure campaigns across email, SMS, and WhatsApp. With the latest release, Campaigns introduces a more intuitive interface, enabling users to create and launch email campaigns in a single click. It also brings contextual AI into campaign creation, helping you maintain consistent messaging across channels.

Pros

  • Ease of Use
  • Automation
  • Email Marketing
  • Automation AI
  • Easy Integration
  • CRM Integration

Pipedrive

What is Pipedrive? Pipedrive is a sales CRM for small and medium-sized businesses, built around how salespeople actually work. It brings pipelines, customer context, sales automation, reporting, and AI into one easy-to-use system, without the cost or complexity of an enterprise platform. Reps see what needs attention, prepare for conversations, and follow through. Managers get a shared view of what’s moving, what’s stuck, and where to help. Pipedrive is built by salespeople and used by more than 100,000 companies worldwide.

Pros

  • Ease of Use
  • Intuitive
  • Simple
  • Helpful
  • Integrations
  • Lead Management