G2 Vendor Directory

Yahoo AdTech DSP vs. Outbrain Direct Response by Teads

A side-by-side comparison based on G2 review data.

MetricYahoo AdTech DSP

by Verizon Media

Outbrain Direct Response by Teads

by Teads

Overall rating3.63.4
Review count18191
Ease of use7.78.1
Ease of setup7.67.8
Quality of support8.27.1
Meets requirements7.87.5
NPS-1.714286-8.888889
Small Business42.8%39.6%
Mid-Market34.4%53.8%
Enterprise22.8%6.6%
Total page views142212
Total LLM citations324496

Yahoo AdTech DSP

Built for the way you buy, the Verizon Media DSP* provides exclusive access to Verizon Media's wealth of data and insights from nearly one billion users. Our advanced DSP combines machine learning optimization with enhanced productivity features that give marketers the flexibility and control to manage omni-channel programmatic strategy, effectively hit complex branding and performance goals, and reach precise audiences with premium inventory across every device. *Formerly BrightRoll DSP, Oath Ad Platforms

Pros

  • Targeting Efficiency
  • Tracking Metrics
  • Design Quality
  • Targeting Options
  • Results Performance
  • Audience Targeting

Outbrain Direct Response by Teads

Outbrain Direct Response (ODR) by Teads is a performance solution designed to help marketers achieve stronger ROI. Built on years of performance expertise, ODR combines unique reach with deep contextual insights and predictive AI to drive measurable outcomes at scale.

Pros