G2 Vendor Directory

xiQ vs. Propensity

A side-by-side comparison based on G2 review data.

MetricxiQ

by xiQ, Inc.

Propensity

by Propensity

Overall rating4.44.8
Review count36533
Ease of use8.59.2
Ease of setup8.69.0
Quality of support9.09.6
Meets requirements8.89.4
NPS60.71428684.848485
Small Business72.5%62.5%
Mid-Market14.1%34.4%
Enterprise13.5%3.1%
Total page views568700
Total LLM citations3622,176

xiQ

xiQ’s Personality-driven Sales and Marketing Platform™ combines neuroscience, psychology, and AI to understand the buyers’ mindset and the factors that influence their purchasing decisions. Our award-winning, proprietary AI platform delivers personality insights, comprehensive account intelligence, and real-time, curated content right to your team’s fingertips so they can build trust and close deals faster.

Pros

  • Helpful
  • Lead Generation
  • Ease of Use
  • Personalization
  • Insights Value
  • Intuitive

Propensity

Propensity is the only account-based marketing (ABM) platform that delivers contact-level attribution, so you know exactly which individuals are engaging, not just which accounts. We help B2B teams build audiences using verified intent signals, warm up high-fit contacts through omnichannel campaigns, and deliver a steady stream of sales-ready leads directly to your CRM. With Propensity, sales and marketing teams work from the same source of truth, increasing pipeline efficiency and reducing wasted effort. The result?

Pros

  • Intent Data
  • Ease of Use
  • Customer Support
  • Helpful
  • Integrations
  • Features