G2 Vendor Directory

WideOrbit vs. Prisma

A side-by-side comparison based on G2 review data.

MetricWideOrbit

by Lumine Group

Prisma

by Mediaocean

Overall rating4.14.0
Review count50438
Ease of use8.18.1
Ease of setup7.68.1
Quality of support8.58.3
Meets requirements8.28.5
NPS3230.210773
Small Business22.0%11.9%
Mid-Market44.0%38.7%
Enterprise34.0%49.4%
Total page views1741,508
Total LLM citations8695,333

WideOrbit

Founded in 1999, WideOrbit helps media companies do more business by making it easier to sell advertising. We offer the one platform that ties everything together, from pitch to payment, across digital, linear, and cross-platform advertising. WideOrbit remains at the forefront of the industry by focusing on automation and integrations to streamline digital, linear, and cross-platform workflows and advancing our digital solutions to address the needs of broadcasters, digital publishers, and advertisers. WideOrbit is headquartered in New York, with offices worldwide.

Pros

  • Speed
  • Ease of Use
  • Options
  • Results
  • Results Performance
  • Automation

Prisma

As part of Mediaocean, Prisma enables advanced, AI-driven media buying, optimization, and execution. Our platform connects brands, agencies, suppliers, data providers, and ad tech partners within a unified end-to-end workflow across all channels to drive operational efficiency and performance. Independent from day one, we power over 100,000 users around the world with unmatched scale to deliver optimal outcomes. Visit go.prisma.mediaocean.com/ for more information.

Pros

  • Ease of Use
  • Efficiency
  • Campaign Management
  • Navigation Ease
  • User Interface
  • Campaigns