G2 Vendor Directory

WhatsApp Business Platform vs. Whatso

A side-by-side comparison based on G2 review data.

MetricWhatsApp Business Platform

by Meta Platforms, Inc

Whatso

by Growby

Overall rating4.64.0
Review count25252
Ease of use9.38.9
Ease of setup9.18.4
Quality of support8.68.7
Meets requirements9.19.1
NPS76.70682744.680851
Small Business68.8%55.8%
Mid-Market24.6%28.8%
Enterprise6.7%15.4%
Total page views5,47140
Total LLM citations14,483102

WhatsApp Business Platform

The WhatsApp Business Platform (API) is a powerful tool that enables businesses to connect with their customers on a personal level, at scale. With over 2 billion monthly active users on WhatsApp, this API provides a unique opportunity for businesses to build meaningful relationships with their audience.

Pros

  • Ease of Use
  • Automation
  • Features
  • Automation Features
  • Easy Communication
  • Messaging Features

Whatso

Whatso is one of the only software to have both CRM & Marketing platform bundled in a single software.

Pros

  • Engagement
  • Customer Acquisition
  • Marketing Strategies
  • Reporting
  • Data Analytics
  • Customer Support