G2 Vendor Directory

WhatsApp Business Platform vs. 360Dialog

A side-by-side comparison based on G2 review data.

MetricWhatsApp Business Platform

by Meta Platforms, Inc

360Dialog

by 360Dialog

Overall rating4.64.7
Review count252147
Ease of use9.39.3
Ease of setup9.19.2
Quality of support8.69.7
Meets requirements9.19.5
NPS76.70682784.285714
Small Business68.8%79.9%
Mid-Market24.6%19.4%
Enterprise6.7%0.7%
Total page views5,4711,939
Total LLM citations14,48334,482

WhatsApp Business Platform

The WhatsApp Business Platform (API) is a powerful tool that enables businesses to connect with their customers on a personal level, at scale. With over 2 billion monthly active users on WhatsApp, this API provides a unique opportunity for businesses to build meaningful relationships with their audience.

Pros

  • Ease of Use
  • Automation
  • Features
  • Automation Features
  • Easy Communication
  • Messaging Features

360Dialog

360Dialog is an Official Meta Solution Partner providing WhatsApp Business API infrastructure, a partner platform for ISVs and resellers, and managed campaign services. Trusted by 1,000+ partners and 100,000+ businesses worldwide. WhatsApp Business API Direct API access for developers and businesses integrating WhatsApp into their own systems. Transparent flat-fee pricing with no markup on Meta messaging fees.

Pros

  • Ease of Use
  • Easy Integrations
  • User Interface
  • Features
  • Customer Support