G2 Vendor Directory

Wagtail CMS vs. Kentico

A side-by-side comparison based on G2 review data.

MetricWagtail CMS

by Torchbox

Kentico

by Kentico

Overall rating4.34.4
Review count29392
Ease of use8.78.7
Ease of setup8.68.2
Quality of support8.28.8
Meets requirements8.78.9
NPS44.82758660
Small Business64.3%32.5%
Mid-Market28.6%38.6%
Enterprise7.1%28.9%
Total page views1171,440
Total LLM citations6385,029

Wagtail CMS

A free, open-source enterprise CMS that focuses on editor experience, accessibility, and sustainability. There are no license fees and no hidden costs. 74% of developers choose Django for full-stack development, and Wagtail is the world's most popular Django-based CMS. As a Python framework, Django streamlines the integration of AI features directly into Wagtail. Tens of thousands of organisations worldwide power their digital estates with Wagtail, including NASA, Google, US/UK/Irish governments, and the UK’s National Health Service (NHS).

Pros

  • User Interface
  • Features
  • Tools
  • Intuitive
  • Easy Integrations
  • Performance Optimization

Kentico

One platform, endless possibilities. Kentico is a content management system and commerce platform, with built-in digital marketing and AI capabilities that help deliver personalized customer experiences through websites, microsites, emails, and other digital channels. It consolidates marketing tools to improve efficiency, drive stronger customer engagement, and reach business goals faster. Reduce the complexity of your marketing technologies and take control of your content across your websites, microsites, emails, and other digital channels.

Pros

  • Content Management
  • Ease of Use
  • Features
  • Personalization
  • Customizability
  • Customer Support