The ROI Shop vs. Aligned
Side-by-side across both vendors’ full G2 portfolios — reviews, ratings and category coverage aggregated to the company, not a single product.
| Metric | The ROI Shop | Aligned |
|---|---|---|
| Avg. rating | 4.8 | 4.6 |
| Total reviews | 40 | 1,372 |
| Review growth (QoQ) | — | +0.0% |
| Products on G2 | 1 | 1 |
| Categories covered | 2 | 5 |
| Best category rank | #9 in Value Selling Tools | #1 in Client Portal |
| Small Business | 5.1% | 41.1% |
| Mid-Market | 46.2% | 49.4% |
| Enterprise | 48.7% | 9.6% |