SparkToro vs. IDC
Side-by-side across both vendors’ full G2 portfolios — reviews, ratings and category coverage aggregated to the company, not a single product.
| Metric | SparkToro | IDC |
|---|---|---|
| Avg. rating | 4.4 | 4.5 |
| Total reviews | 15 | 24 |
| Review growth (QoQ) | — | — |
| Products on G2 | 1 | 1 |
| Categories covered | 1 | 4 |
| Best category rank | #6 in Technology Research Services | #3 in Technology Research Services |
| Small Business | 86.7% | 33.3% |
| Mid-Market | 13.3% | 37.5% |
| Enterprise | 0.0% | 29.2% |