SparkToro vs. G2
Side-by-side across both vendors’ full G2 portfolios — reviews, ratings and category coverage aggregated to the company, not a single product.
| Metric | SparkToro | G2 |
|---|---|---|
| Avg. rating | 4.4 | 4.6 |
| Total reviews | 15 | 6,141 |
| Review growth (QoQ) | — | +66.1% |
| Products on G2 | 1 | 4 |
| Categories covered | 1 | 21 |
| Best category rank | #6 in Technology Research Services | #1 in Conversational AI Survey Platforms |
| Small Business | 86.7% | 44.0% |
| Mid-Market | 13.3% | 37.4% |
| Enterprise | 0.0% | 18.6% |