Spark vs. ARK
Side-by-side across both vendors’ full G2 portfolios — reviews, ratings and category coverage aggregated to the company, not a single product.
| Metric | Spark | ARK |
|---|---|---|
| Avg. rating | 4.1 | 4.9 |
| Total reviews | 13 | 15 |
| Review growth (QoQ) | — | — |
| Products on G2 | 1 | 1 |
| Categories covered | 2 | 2 |
| Best category rank | #8 in Branding Agencies | #10 in Branding Agencies |
| Small Business | 46.2% | 0.0% |
| Mid-Market | 7.7% | 46.7% |
| Enterprise | 46.2% | 53.3% |