G2 Vendor Directory

Smartest Seller vs. Helium 10

Side-by-side across both vendors’ full G2 portfolios — reviews, ratings and category coverage aggregated to the company, not a single product.

Helium 10

Irvine, CA

MetricSmartest SellerHelium 10
Avg. rating4.74.2
Total reviews38183
Review growth (QoQ)—-100.0%
Products on G211
Categories covered22
Best category rank#36 in Retail Analytics#19 in Online Marketplace Optimization Tools
Small Business83.8%86.6%
Mid-Market13.5%11.7%
Enterprise2.7%1.7%