Sift's Fraud Prevention Platform vs. Kount, an Equifax Company
Side-by-side across both vendors’ full G2 portfolios — reviews, ratings and category coverage aggregated to the company, not a single product.
| Metric | Sift's Fraud Prevention Platform | Kount, an Equifax Company |
|---|---|---|
| Avg. rating | 4.6 | 4.8 |
| Total reviews | 617 | 116 |
| Review growth (QoQ) | -85.7% | — |
| Products on G2 | 1 | 1 |
| Categories covered | 5 | 5 |
| Best category rank | #1 in Financial Fraud Prevention | #10 in Risk-Based Authentication (RBA) |
| Small Business | 16.1% | 32.8% |
| Mid-Market | 57.0% | 46.6% |
| Enterprise | 26.9% | 20.7% |