SANS Institute vs. KnowBe4, Inc.
Side-by-side across both vendors’ full G2 portfolios — reviews, ratings and category coverage aggregated to the company, not a single product.
| Metric | SANS Institute | KnowBe4, Inc. |
|---|---|---|
| Avg. rating | 4.6 | 4.6 |
| Total reviews | 99 | 3,144 |
| Review growth (QoQ) | +322.2% | -52.5% |
| Products on G2 | 2 | 4 |
| Categories covered | 4 | 10 |
| Best category rank | #2 in Cybersecurity Professional Development | #1 in Security Awareness Training |
| Small Business | 32.3% | 13.0% |
| Mid-Market | 31.3% | 67.5% |
| Enterprise | 36.4% | 19.5% |