Matomo Analytics vs. Mixpanel
Side-by-side across both vendors’ full G2 portfolios — reviews, ratings and category coverage aggregated to the company, not a single product.
| Metric | Matomo Analytics | Mixpanel |
|---|---|---|
| Avg. rating | 4.2 | 4.5 |
| Total reviews | 96 | 1,377 |
| Review growth (QoQ) | -100.0% | -94.6% |
| Products on G2 | 1 | 1 |
| Categories covered | 2 | 4 |
| Best category rank | #30 in Content Analytics | #3 in Product Analytics |
| Small Business | 54.5% | 52.9% |
| Mid-Market | 30.7% | 37.1% |
| Enterprise | 14.8% | 10.0% |