LinkedIn vs. Informa TechTarget
Side-by-side across both vendors’ full G2 portfolios — reviews, ratings and category coverage aggregated to the company, not a single product.
| Metric | Informa TechTarget | |
|---|---|---|
| Avg. rating | 4.4 | 4.2 |
| Total reviews | 6,716 | 557 |
| Review growth (QoQ) | -85.3% | — |
| Products on G2 | 11 | 2 |
| Categories covered | 15 | 5 |
| Best category rank | #1 in Job Search Sites | #41 in Buyer Intent Data Providers |
| Small Business | 37.5% | 12.2% |
| Mid-Market | 40.9% | 41.7% |
| Enterprise | 21.5% | 46.0% |