Insight Lab vs. CIENCE
Side-by-side across both vendors’ full G2 portfolios — reviews, ratings and category coverage aggregated to the company, not a single product.
| Metric | Insight Lab | CIENCE |
|---|---|---|
| Avg. rating | 4.5 | 3.7 |
| Total reviews | 31 | 180 |
| Review growth (QoQ) | +200.0% | — |
| Products on G2 | 1 | 1 |
| Categories covered | 1 | 7 |
| Best category rank | #10 in Market Research Services | #8 in Email Marketing Services |
| Small Business | 22.6% | 58.1% |
| Mid-Market | 51.6% | 38.0% |
| Enterprise | 25.8% | 3.9% |