G2 Vendor Directory

Foreplay vs. Smartly.io

Side-by-side across both vendors’ full G2 portfolios — reviews, ratings and category coverage aggregated to the company, not a single product.

Smartly.io

Helsinki, Finland

MetricForeplaySmartly.io
Avg. rating4.84.4
Total reviews131478
Review growth (QoQ)+33.3%—
Products on G211
Categories covered24
Best category rank#11 in Creative Management Platforms#6 in Creative Management Platforms
Small Business93.8%20.7%
Mid-Market5.4%49.6%
Enterprise0.8%29.7%