Focus Lab vs. Aesop
Side-by-side across both vendors’ full G2 portfolios — reviews, ratings and category coverage aggregated to the company, not a single product.
| Metric | Focus Lab | Aesop |
|---|---|---|
| Avg. rating | 4.9 | 4.4 |
| Total reviews | 44 | 14 |
| Review growth (QoQ) | +200.0% | — |
| Products on G2 | 1 | 1 |
| Categories covered | 1 | 2 |
| Best category rank | #1 in Branding Agencies | #11 in Branding Agencies |
| Small Business | 39.4% | 7.1% |
| Mid-Market | 54.5% | 57.1% |
| Enterprise | 6.1% | 35.7% |