Custom Ink vs. PFL
Side-by-side across both vendors’ full G2 portfolios — reviews, ratings and category coverage aggregated to the company, not a single product.
| Metric | Custom Ink | PFL |
|---|---|---|
| Avg. rating | 4.4 | 4.2 |
| Total reviews | 464 | 174 |
| Review growth (QoQ) | — | — |
| Products on G2 | 2 | 1 |
| Categories covered | 4 | 6 |
| Best category rank | #10 in Print Fulfillment Services | #6 in Account-Based Direct Mail |
| Small Business | 24.2% | 10.3% |
| Mid-Market | 65.2% | 52.3% |
| Enterprise | 10.6% | 37.4% |